{"id":21007,"date":"2025-03-13T18:13:21","date_gmt":"2025-03-13T15:13:21","guid":{"rendered":"https:\/\/www.lexonn.ro\/?p=21007"},"modified":"2025-03-14T10:20:17","modified_gmt":"2025-03-14T07:20:17","slug":"50-years-swiss-precision-how-prodir-shaped-sustainable-writing-redefined-timeless-design","status":"publish","type":"post","link":"https:\/\/www.lexonn.ro\/en\/50-years-swiss-precision-how-prodir-shaped-sustainable-writing-redefined-timeless-design\/","title":{"rendered":"50 years of Swiss precision: how Prodir shaped sustainable writing and redefined timeless design"},"content":{"rendered":"<section  class='av_textblock_section av-m87g0v8q-112048a21b84e5b57c095d090273b3d5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: center;\">50 years of Swiss precision: how Prodir shaped sustainable writing<\/h2>\n<h2 style=\"text-align: center;\">and redefined timeless design<\/h2>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87iuj7z-5ef8c283988a6085fc837d15be17f771\">\n.avia-image-container.av-m87iuj7z-5ef8c283988a6085fc837d15be17f771 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87iuj7z-5ef8c283988a6085fc837d15be17f771 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87iuj7z-5ef8c283988a6085fc837d15be17f771 av-styling- avia-align-center  avia-builder-el-1  el_after_av_textblock  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21061 avia-img-lazy-loading-not-21061 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/347586884_295593729484633_4687162746107059185_n-1080x430.jpg\" alt='' title=''  height=\"430\" width=\"1080\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4m03nz-5cde3872c1272bd08495ab94e5efb1d1\">\n#top .hr.hr-invisible.av-4m03nz-5cde3872c1272bd08495ab94e5efb1d1{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-4m03nz-5cde3872c1272bd08495ab94e5efb1d1 hr-invisible  avia-builder-el-2  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-m87i74k5-aad2be38535e500b23d90a12aa5d0e6e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3 style=\"text-align: left;\">Crafting a sustainable legacy in writing<\/h3>\n<\/div><\/section>\n<section  class='av_textblock_section av-m87dlej4-3473ab698cd4b3f1435c3b1d784c4b66 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em>In 2025, <strong><a href=\"http:\/\/www.prodir.com\">Prodir, the Swiss leader in promotional pens<\/a><\/strong>, marks 50 years of excellence in crafting innovative, durable, and beautifully designed writing instruments. Known for their precision and creativity, Prodir products do more than just write \u2013 they tell a story of quality and lasting value.<\/em><\/p>\n<\/div><\/section>\n<section  class='av_textblock_section av-m87dmdom-d5121b3817e88213581fefdb2b7cfe0e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em>At Lexonn, with 25 years of experience in the industry, we\u2019re proud to share a similar passion for design, durability, and creating products that stand out. Together with Prodir, we aim to inspire brands to leave a meaningful and powerful impression.<\/em><\/p>\n<\/div><\/section>\n<section  class='av_textblock_section av-m87dmprf-e2f1f601d83d21f2e820cd3e4ba7b514 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em>To mark this milestone, we\u2019re excited to explore what makes Prodir such an enduring icon in the promotional products world. From their bold designs to their forward-thinking strategies, Prodir\u2019s journey is a masterclass in aligning with the needs of modern businesses. <\/em><\/p>\n<\/div><\/section>\n<div  class='flex_column av-1sfj3vz-0c2bbd43dda5d74f4329c4af52f5ef27 av_three_fourth  avia-builder-el-7  el_after_av_textblock  el_before_av_one_fourth  first flex_column_div  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-pv8jhr-71c0ade65ad0d018b7c511d5bf34eed6\">\n#top .hr.hr-invisible.av-pv8jhr-71c0ade65ad0d018b7c511d5bf34eed6{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-pv8jhr-71c0ade65ad0d018b7c511d5bf34eed6 hr-invisible  avia-builder-el-8  el_before_av_image  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ikk3e7-27a63118adf6ffb3840dfc101c6d953d\">\n.avia-image-container.av-ikk3e7-27a63118adf6ffb3840dfc101c6d953d img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-ikk3e7-27a63118adf6ffb3840dfc101c6d953d .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-ikk3e7-27a63118adf6ffb3840dfc101c6d953d av-styling- avia-align-center  avia-builder-el-9  el_after_av_hr  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-20993 avia-img-lazy-loading-not-20993 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/DS3_Limited_50_2025-1024x430.webp\" alt='' title=''  height=\"430\" width=\"1024\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/p><\/div>\n<div  class='flex_column av-a0j67-1e05d0dafcd22ce130c75ce8d165acd3 av_one_fourth  avia-builder-el-10  el_after_av_three_fourth  el_before_av_hr  flex_column_div  column-top-margin'     ><p><section  class='av_textblock_section av-m87do9b3-765ad60dd77fa6774be0e48590c1ecdb '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em>In a conversation with <strong><span style=\"color: #333333;\">Marco Campana, Prodir\u2019s Sales Manager<\/span><\/strong>, we dive into their approach to design, durability, and creating products that are as unique as the brand they represent.<\/em><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-m87dpwah-877ccf5b32cc2553084431fc4529f545 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em>Let\u2019s learn how Prodir continues to set the bar high for promotional products while staying true to their Swiss roots.<\/em><\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-m87eradr-15d2035374081470f50a8bd2f0dbf7c5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong><em>This is part of Lexonn Interviews series.<\/em><\/strong><\/p>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87f79x5-2705261554c16cce4c9221fe19acbce9\">\n#top .hr.hr-invisible.av-m87f79x5-2705261554c16cce4c9221fe19acbce9{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-m87f79x5-2705261554c16cce4c9221fe19acbce9 hr-invisible  avia-builder-el-14  el_after_av_one_fourth  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-m87ewd0e-0d04ad9f100610a7247da93b83ad514b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong><span style=\"color: #333333;\"><em>Lexonn: Prodir is celebrating its 50th anniversary in 2025. What key values have guided the company\u2019s journey to this milestone?<\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\">Marco Campana: <\/span><\/strong>Prodir started with a commitment to producing high-quality writing instruments that combine functionality with thoughtful design.<\/p>\n<p>The brand quickly distinguished itself in the promotional products sector through its focus on precision, design, and sustainable production values, ultimately positioning itself as a premium manufacturer in the industry.<\/p>\n<p>We actually feel like the journey just started.<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87j5o6d-a50a89d4b35fe2bc4aa0b707c067350f\">\n#top .avia-gallery.av-m87j5o6d-a50a89d4b35fe2bc4aa0b707c067350f .avia-gallery-thumb a{\nwidth:20%;\n}\n<\/style>\n<div  class='avia-gallery av-m87j5o6d-a50a89d4b35fe2bc4aa0b707c067350f avia_animate_when_visible  avia-builder-el-16  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loading=\"lazy\" class=\"wp-image-21090 avia-img-lazy-loading-21090\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/467024876_594542936256376_6906828988568661105_n-495x400.jpg\" title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/467024876_594542936256376_6906828988568661105_n-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/467024876_594542936256376_6906828988568661105_n-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/463607740_574472114930125_3259244680443697840_n-824x1030.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/463607740_574472114930125_3259244680443697840_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/463607740_574472114930125_3259244680443697840_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/463607740_574472114930125_3259244680443697840_n-768x960.jpg 768w, 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src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n.jpg\" width=\"1080\" height=\"1350\"  title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n.jpg 1080w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-768x960.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-564x705.jpg 564w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-799x999.jpg 799w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21069 avia-img-lazy-loading-21069\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-495x400.jpg\" title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/326189346_2316261541883215_6682741939730035741_n-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-824x1030.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-768x960.jpg 768w, 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https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-768x960.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-564x705.jpg 564w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-799x999.jpg 799w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21072 avia-img-lazy-loading-21072\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-495x400.jpg\" title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/417405916_405852581792080_2851544394348247835_n-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-824x1030.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-768x960.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-564x705.jpg 564w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-799x999.jpg 799w, 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https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-768x960.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-564x705.jpg 564w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-799x999.jpg 799w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21096 avia-img-lazy-loading-21096\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-495x400.jpg\" title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469632321_612218101155526_6303151905977973036_n-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-824x1030.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-768x960.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-564x705.jpg 564w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-799x999.jpg 799w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n.jpg 1080w\" data-sizes=\"(max-width: 824px) 100vw, 824px\" data-rel='gallery-1' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-495x400.jpg' class='lightbox ' data-onclick='10' title=''  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21099 avia-img-lazy-loading-not-21099\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n.jpg\" width=\"1080\" height=\"1350\"  title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n.jpg 1080w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-240x300.jpg 240w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-824x1030.jpg 824w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-768x960.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-564x705.jpg 564w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-799x999.jpg 799w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21099 avia-img-lazy-loading-21099\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-495x400.jpg\" title='' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/469844070_612218137822189_6284812702972436786_n-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><\/div><\/div>\n<section  class='av_textblock_section av-m87eys3o-60652e5b56bedb2fe36cd8c7d0e37b2d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong><span style=\"color: #333333;\"><em>Lexonn: How do you choose materials and processes that align with the company&#8217;s commitment regarding the environment protection standards? <\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\"><em>What are the challenges you meet with the Swiss production regulations?<\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\">Marco Campana:<\/span><\/strong> R&amp;D is the most important department in our company. Here is where ideas took a concrete shape and are developed. Swiss regulations are strict as you can imagine and Prodir&#8217;s CSR initiatives focus on sustainability, including sourcing responsibly, reducing carbon emissions, and upholding ethical labor standards.<\/p>\n<p>The company powers its operations almost entirely with renewable energy from Swiss hydroelectric plants and has implemented a closed-loop recycling system for production waste.<\/p>\n<p>Moreover, Prodir since the beginning promotes refillable pens to decrease waste.<\/p>\n<\/div><\/section>\n<div  class='flex_column av-1835snj-46636347d0aab2064b1a594e3c267d4f av_one_half  avia-builder-el-18  el_after_av_textblock  el_before_av_one_half  first flex_column_div  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-195i40f-5732308626e1d0b73a085c91b2084c22\">\n#top .hr.hr-invisible.av-195i40f-5732308626e1d0b73a085c91b2084c22{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-195i40f-5732308626e1d0b73a085c91b2084c22 hr-invisible  avia-builder-el-19  el_before_av_image  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87f58p7-6e1344a63ee089558292434b9fc2a1f4\">\n.avia-image-container.av-m87f58p7-6e1344a63ee089558292434b9fc2a1f4 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87f58p7-6e1344a63ee089558292434b9fc2a1f4 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87f58p7-6e1344a63ee089558292434b9fc2a1f4 av-styling- avia-align-center  avia-builder-el-20  el_after_av_hr  avia-builder-el-last '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21020 avia-img-lazy-loading-not-21020 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-291x300.jpg\" alt='' title=''  height=\"300\" width=\"291\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-291x300.jpg 291w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-999x1030.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-768x792.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-1489x1536.jpg 1489w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-1986x2048.jpg 1986w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-1455x1500.jpg 1455w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-684x705.jpg 684w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/prodir-swissmade-pens-with-logo-969x999.jpg 969w\" sizes=\"(max-width: 291px) 100vw, 291px\" \/><\/div><\/div><\/div><\/p><\/div>\n<div  class='flex_column av-imkyun-f1dc79c7c231344c0e0b892c523431cb av_one_half  avia-builder-el-21  el_after_av_one_half  el_before_av_hr  flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87fuq4a-5eedbc990da92846334bfa065a89991d\">\n.avia-image-container.av-m87fuq4a-5eedbc990da92846334bfa065a89991d img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87fuq4a-5eedbc990da92846334bfa065a89991d .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87fuq4a-5eedbc990da92846334bfa065a89991d av-styling- avia-align-center  avia-builder-el-22  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21030 avia-img-lazy-loading-not-21030 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-1030x687.jpg\" alt='' title=''  height=\"687\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-1030x687.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-300x200.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-768x512.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-1536x1024.jpg 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-2048x1365.jpg 2048w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-1500x1000.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-705x470.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/produzione_1-999x666.jpg 999w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3zgxy7j-e48df3aafbb6e292c65298a1d8e2ce0d\">\n#top .hr.hr-invisible.av-3zgxy7j-e48df3aafbb6e292c65298a1d8e2ce0d{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-3zgxy7j-e48df3aafbb6e292c65298a1d8e2ce0d hr-invisible  avia-builder-el-23  el_after_av_one_half  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-m87f09to-fcbd4b41446ef1a99d7c59c04eb9f50b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong><span style=\"color: #333333;\"><em>Lexonn: How do you keep the creative process fresh while ensuring products meet high-quality standards?<\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\">Marco Campana:<\/span><\/strong> We have a strong and long-term partnership with a design studio which is like to be part of the family. They know our company process; they share same values and are aware about our clients\u2019 expectations. They work side by side with our marketing team which is high demanding.<\/p>\n<p>The rule is pretty simple, we do not have to release a brand-new pen every year just because we have to. We simply do it only if we find solutions that can increase value for our clients.<\/p>\n<p>The pen is the business card of a company, it has to reflect the value of our clients. That is why any new pen must meet Prodir standard but most important being able to tell a story.<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l615db-04efbbf7527a947ba324635a7d070b58\">\n.avia-image-container.av-l615db-04efbbf7527a947ba324635a7d070b58 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-l615db-04efbbf7527a947ba324635a7d070b58 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l615db-04efbbf7527a947ba324635a7d070b58 av-styling- avia-align-center  avia-builder-el-25  el_after_av_textblock  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21026 avia-img-lazy-loading-not-21026 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-1030x687.webp\" alt='' title='QS50_2025'  height=\"687\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-1030x687.webp 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-300x200.webp 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-768x512.webp 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-1536x1025.webp 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-1500x1000.webp 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-705x470.webp 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025-999x666.webp 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/QS50_2025.webp 2048w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2jku5e7-f549a06826176c0b4652813b96d1c2b7\">\n#top .hr.hr-invisible.av-2jku5e7-f549a06826176c0b4652813b96d1c2b7{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2jku5e7-f549a06826176c0b4652813b96d1c2b7 hr-invisible  avia-builder-el-26  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-m87f166e-a17f31362b09cc3fef4175db7757a2ea '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong><span style=\"color: #333333;\"><em>Lexonn: What inspires your marketing campaigns and how do you connect with your audience?<\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\">Marco Campana:<\/span><\/strong> As said our pens tell stories and we have a lot of nice examples. Prodir has collaborated with numerous renowned brands, providing them with highly customized writing instruments.<\/p>\n<p>One memorable collaboration was with a global luxury brand that required custom-made pens reflecting both premium quality and eco-consciousness, highlighting Prodir\u2019s ability to tailor products to a brand\u2019s specific ethos and standards\u200b\u200b.<\/p>\n<p>We simply let the stories do the talking.<\/p>\n<\/div><\/section>\n<div  class='flex_column av-18g9byn-503e4756c807453c23d160405c13bf99 av_one_half  avia-builder-el-28  el_after_av_textblock  el_before_av_one_half  first flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87hh879-0a2f8a30286f7aea8136b2cb7f5a2bbd\">\n.avia-image-container.av-m87hh879-0a2f8a30286f7aea8136b2cb7f5a2bbd img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87hh879-0a2f8a30286f7aea8136b2cb7f5a2bbd .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87hh879-0a2f8a30286f7aea8136b2cb7f5a2bbd av-styling- avia-align-center  avia-builder-el-29  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21057 avia-img-lazy-loading-not-21057 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-1030x527.jpg\" alt='' title=''  height=\"527\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-1030x527.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-300x153.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-768x393.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-1536x785.jpg 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-1500x767.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-705x360.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3-999x511.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-3.jpg 1737w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-25y3an-464675677febeca07088e86c32111684 av_one_half  avia-builder-el-30  el_after_av_one_half  el_before_av_hr  flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87hgp2b-d49b5d24a5cc70acc9fa2310e5f3137c\">\n.avia-image-container.av-m87hgp2b-d49b5d24a5cc70acc9fa2310e5f3137c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87hgp2b-d49b5d24a5cc70acc9fa2310e5f3137c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87hgp2b-d49b5d24a5cc70acc9fa2310e5f3137c av-styling- avia-align-center  avia-builder-el-31  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21040 avia-img-lazy-loading-not-21040 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/Picture2-3.jpg\" alt='' title=''  height=\"255\" width=\"451\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/Picture2-3.jpg 451w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/Picture2-3-300x170.jpg 300w\" sizes=\"(max-width: 451px) 100vw, 451px\" \/><\/div><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-27vsedr-5bbe444f1b887f3db969deddc4c3f689\">\n#top .hr.hr-invisible.av-27vsedr-5bbe444f1b887f3db969deddc4c3f689{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-27vsedr-5bbe444f1b887f3db969deddc4c3f689 hr-invisible  avia-builder-el-32  el_after_av_one_half  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-m87f2lcy-20ff02b2975ddba809cd6b21adcc223b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong><span style=\"color: #333333;\"><em>Lexonn: How has your partnership with Lexonn helped highlight the shared values of design, durability, and innovation? <\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\"><em>How do you see our partnership evolve in the near future?<\/em><\/span><\/strong><\/p>\n<p><strong><span style=\"color: #333333;\">Marco Campana:<\/span><\/strong> Lexonn has been a Prodir Partner since the beginning of my personal journey in the company, started in 2011.<\/p>\n<p>It has been easy as, at the beginning with Iulia and then with the rest of the team, I have always been aligned with values and the spirit that characterize Lexonn.<\/p>\n<p>We have been able to make our brand known in the country thanks to mutual campaign and I am sure we will be on the same side in the coming years, where the aims are to reduce the environmental footprint, enhance the use of sustainable materials, and maintain the position as a trusted partner for eco-friendly and quality promotional items.<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87igzc8-2d57c89562f603d561005f53bff9c23d\">\n.avia-image-container.av-m87igzc8-2d57c89562f603d561005f53bff9c23d img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87igzc8-2d57c89562f603d561005f53bff9c23d .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87igzc8-2d57c89562f603d561005f53bff9c23d av-styling- avia-align-center  avia-builder-el-34  el_after_av_textblock  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21054 avia-img-lazy-loading-not-21054 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed.png\" alt='' title=''  height=\"670\" width=\"1000\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed.png 1000w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-300x201.png 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-768x515.png 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/unnamed-705x472.png 705w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1fjk05r-69d6717cb9c2faaba9bc1e3eefa0cc2d\">\n#top .hr.hr-invisible.av-1fjk05r-69d6717cb9c2faaba9bc1e3eefa0cc2d{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-1fjk05r-69d6717cb9c2faaba9bc1e3eefa0cc2d hr-invisible  avia-builder-el-35  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-m87g40re-09d633da228482879226641e9297c9f9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h5 style=\"text-align: center;\"><em>Prodir and Lexonn share a commitment to design, durability, and meaningful innovation.<\/em><\/h5>\n<\/div><\/section>\n<div  class='flex_column av-1asoljj-59ed875b9aedc063208f7216e4d8fee2 av_one_half  avia-builder-el-37  el_after_av_textblock  el_before_av_one_half  first flex_column_div  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m87g7syn-6f6966bded73e3f5ee7b91b49aada2bd\">\n.avia-image-container.av-m87g7syn-6f6966bded73e3f5ee7b91b49aada2bd img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-m87g7syn-6f6966bded73e3f5ee7b91b49aada2bd .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-m87g7syn-6f6966bded73e3f5ee7b91b49aada2bd av-styling- avia-align-center  avia-builder-el-38  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21036 avia-img-lazy-loading-not-21036 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/Screenshot-2025-03-11-at-16-54-57-Prodir-@prodir_official-\u2022-Instagram-photos-and-videos-1-255x300.png\" alt='' title=''  height=\"300\" width=\"255\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/Screenshot-2025-03-11-at-16-54-57-Prodir-@prodir_official-\u2022-Instagram-photos-and-videos-1-255x300.png 255w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/Screenshot-2025-03-11-at-16-54-57-Prodir-@prodir_official-\u2022-Instagram-photos-and-videos-1-599x705.png 599w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/Screenshot-2025-03-11-at-16-54-57-Prodir-@prodir_official-\u2022-Instagram-photos-and-videos-1.png 664w\" sizes=\"(max-width: 255px) 100vw, 255px\" \/><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-symqrz-ea540a8bf61bfb701ae3990d2bf2a3cd av_one_half  avia-builder-el-39  el_after_av_one_half  avia-builder-el-last  flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-m87g75ch-f64e76ceefca6590e2974d1feb644382 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><em>Just as Prodir crafts writing instruments that tell a story of quality and sustainability, Lexonn ensures that brands can make a lasting impression through high-end promotional products. <\/em><\/p>\n<blockquote>\n<h6><em>This partnership reflects a commitment to excellence and responsibility, offering clients not just a product, but a statement of values. <\/em><\/h6>\n<\/blockquote>\n<p><em>Discover how thoughtful design can amplify your message. Let\u2019s get in touch at office@lexonn.ro to explore the Prodir writing instruments range together!<\/em><\/p>\n<\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":20993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[159],"tags":[],"class_list":["post-21007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>50 years of Swiss precision: how Prodir shaped sustainable writing and redefined timeless design | Lexonn<\/title>\n<meta name=\"description\" content=\"Lexonn interviews: Let\u2019s learn how Prodir continues to set the bar high for promotional products while staying true to their Swiss roots.\" \/>\n<meta name=\"robots\" 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