{"id":21914,"date":"2025-08-14T17:52:45","date_gmt":"2025-08-14T14:52:45","guid":{"rendered":"https:\/\/www.lexonn.ro\/waterproof-promotional-items-real-protection-or-not\/"},"modified":"2025-09-09T17:53:20","modified_gmt":"2025-09-09T14:53:20","slug":"waterproof-promotional-items-real-protection-or-not","status":"publish","type":"post","link":"https:\/\/www.lexonn.ro\/en\/waterproof-promotional-items-real-protection-or-not\/","title":{"rendered":"Waterproof promotional items &#8211; real protection or not?"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfclqk1g-ebd80dafc32096a3787f78a0d3891530\">\n.avia-image-container.av-mfclqk1g-ebd80dafc32096a3787f78a0d3891530 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-mfclqk1g-ebd80dafc32096a3787f78a0d3891530 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-mfclqk1g-ebd80dafc32096a3787f78a0d3891530 av-styling- avia-align-center  avia-builder-el-0  el_before_av_hr  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21840 avia-img-lazy-loading-not-21840 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p301.34__p301.341__1010-1500x430.jpg\" alt='' title='p301.34__p301.341__1010'  height=\"430\" width=\"1500\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfclr3l4-41834122e16b4b488f0d0b7116270644\">\n#top .hr.hr-invisible.av-mfclr3l4-41834122e16b4b488f0d0b7116270644{\nheight:80px;\n}\n<\/style>\n<div  class='hr av-mfclr3l4-41834122e16b4b488f0d0b7116270644 hr-invisible  avia-builder-el-1  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfcjz2e5-290e1a06e430ae7ac2a15b655b51b631 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3 style=\"text-align: center;\"><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Waterproof promotional items \u2013 real protection or not?<\/span><\/span><\/span><\/h3>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfclrmj4-0bbd629e3e7a26d5b5c27bdd661ef9eb\">\n#top .hr.hr-invisible.av-mfclrmj4-0bbd629e3e7a26d5b5c27bdd661ef9eb{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-mfclrmj4-0bbd629e3e7a26d5b5c27bdd661ef9eb hr-invisible  avia-builder-el-3  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfck09f3-3977d022ca6205f41c6b4d13f6482a9b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz\"><span class=\"ryNqvb\">Recently, more and more promotional products presented as waterproof have appeared on the market.<\/span><\/span><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\"> But what does this term actually mean and how important is it for companies that choose to offer such items in brand campaigns?<\/span><\/span><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\"> <\/p>\n<\/div><\/section><\/span><\/span><\/span><\/p>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3gitmxb-e3b6c500125790c3fa7a8551b78cae41\">\n#top .hr.hr-invisible.av-3gitmxb-e3b6c500125790c3fa7a8551b78cae41{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-3gitmxb-e3b6c500125790c3fa7a8551b78cae41 hr-invisible  avia-builder-el-5  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfckf44l-289b3429ba56e3c0afd3022c45fe378a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Waterproof, water resistant, water repellent &#8211; differences that matter<\/span><\/span><\/span><\/h4>\n<\/div><\/section>\n<section  class='av_textblock_section av-mfckg979-dad7a4274f19e98fc9e40f2ab3dda0f6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li data-start=\"614\" data-end=\"910\">\n<p data-start=\"616\" data-end=\"910\"><strong data-start=\"616\" data-end=\"630\">Waterproof <\/strong><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">means, in theory, total impermeability.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">The product can be submerged in water and remain functional or dry.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">In practice, the actual level of protection depends on the IP (Ingress Protection) standard.<\/span><\/span><\/span><\/p>\n<\/li>\n<\/ul>\n<p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">For example, IP67 means that the object can withstand 30 minutes at a depth of 1 meter.<\/span><\/span><\/span><\/p>\n<ul>\n<li data-start=\"911\" data-end=\"1051\">\n<p data-start=\"913\" data-end=\"1051\"><strong data-start=\"913\" data-end=\"932\">Water resistant<\/strong> \u2013 <span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">basic level.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Resists splashes of rain or accidental moisture, but not prolonged exposure or immersion.<\/span><\/span><\/span><\/p>\n<\/li>\n<li data-start=\"1052\" data-end=\"1189\">\n<p data-start=\"1054\" data-end=\"1189\"><strong data-start=\"1054\" data-end=\"1073\">Water repellent<\/strong> \u2013 <span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">material treated to make water slide off the surface.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">However, the protection decreases over time, after wear or washing.<\/span><\/span><\/span><\/p>\n<\/li>\n<\/ul>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2v4rl3j-116b1dcc6b48c8ae0939d53c1198967d\">\n#top .hr.hr-invisible.av-2v4rl3j-116b1dcc6b48c8ae0939d53c1198967d{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2v4rl3j-116b1dcc6b48c8ae0939d53c1198967d hr-invisible  avia-builder-el-8  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcloeai-a80972e62458b007fe41db2a998e154b\">\n.avia-image-container.av-mfcloeai-a80972e62458b007fe41db2a998e154b img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-mfcloeai-a80972e62458b007fe41db2a998e154b .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-mfcloeai-a80972e62458b007fe41db2a998e154b av-styling- avia-align-center  avia-builder-el-9  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21836 avia-img-lazy-loading-not-21836 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-1030x579.png\" alt='' title='IPX CHART'  height=\"579\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-1030x579.png 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-300x169.png 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-768x432.png 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-1536x864.png 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-1500x844.png 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-705x397.png 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART-999x562.png 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/IPX-CHART.png 1920w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2l8bd7z-9117fca6ca206a980aa11fdc201c759e\">\n#top .hr.hr-invisible.av-2l8bd7z-9117fca6ca206a980aa11fdc201c759e{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2l8bd7z-9117fca6ca206a980aa11fdc201c759e hr-invisible  avia-builder-el-10  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfckj8d1-bcaa297743cb24c68f3fabc848b8b0fa '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"lRu31\" dir=\"ltr\"><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz\"><span class=\"ryNqvb\">Depending on the type of protection, the user&#8217;s perception can range from pleasantly surprised to disappointed.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Technical details are not just details &#8211; they can decide whether the product will be appreciated or not.<\/span><\/span><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\"> A backpack advertised as waterproof but which is only water resistant can generate frustration and can damage brand trust.<\/span><\/span> <\/span><\/div>\n<div class=\"lRu31\" dir=\"ltr\"><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz\"><span class=\"ryNqvb\"><\/p>\n<\/div><\/section><\/span><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcmzl6g-7152e7be98a9272f2dc165542ed333ca\">\n.avia-image-container.av-mfcmzl6g-7152e7be98a9272f2dc165542ed333ca img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-mfcmzl6g-7152e7be98a9272f2dc165542ed333ca .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-mfcmzl6g-7152e7be98a9272f2dc165542ed333ca av-styling- avia-align-center  avia-builder-el-12  el_after_av_textblock  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21844 avia-img-lazy-loading-not-21844 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-300x300.jpg\" alt='waterproof speaker' title='p329.91__p329.911__1007'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-1030x1030.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-768x768.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-1536x1536.jpg 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-180x180.jpg 180w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-1500x1500.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-705x705.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1-999x999.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.91__p329.911__1007-1.jpg 1819w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7swrwv-65b2e28e5a0a12dbf39c4a82f47f9093\">\n#top .hr.hr-invisible.av-7swrwv-65b2e28e5a0a12dbf39c4a82f47f9093{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-7swrwv-65b2e28e5a0a12dbf39c4a82f47f9093 hr-invisible  avia-builder-el-13  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfcklakf-fe6e476f318496d704507a1c1832ae07 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Why is it important to correctly communicate these differences in technical specifications?<\/span><\/span><\/span><\/h4>\n<\/div><\/section>\n<section  class='av_textblock_section av-mfckmvvr-3f3765288402d8a620e3220f4d310803 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Promotional products work when they are useful.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Statistics show that over 9 out of 10 consumers keep and appreciate practical items.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">What\u2019s more, nearly three-quarters keep them for more than a year, which means long-term brand exposure.<\/span><\/span><\/span><\/p>\n<p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\"> Whether you\u2019re offering a waterproof laptop backpack, a reusable rain poncho, or a water-resistant gym bag, you\u2019re not just offering an item, you\u2019re offering safety, comfort, and a memorable experience at a time when people really need it.<\/span><\/span><\/span><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcn4kk1-1dd4e69893988490cd620216a57573e6\">\n#top .avia-gallery.av-mfcn4kk1-1dd4e69893988490cd620216a57573e6 .avia-gallery-thumb a{\nwidth:25%;\n}\n<\/style>\n<div  class='avia-gallery av-mfcn4kk1-1dd4e69893988490cd620216a57573e6 avia_animate_when_visible  avia-builder-el-16  el_after_av_textblock  el_before_av_hr  avia_lazyload avia-gallery-animate avia-gallery-1'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><meta itemprop=\"contentURL\" content=\"https:\/\/www.lexonn.ro\/en\/waterproof-promotional-items-real-protection-or-not\/\"><div class='avia-gallery-thumb'><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-1030x687.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-1030x687.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-300x200.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-768x512.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-1536x1024.jpg 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-1500x1000.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-705x470.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-999x666.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2.jpg 1620w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" data-rel='gallery-1' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-495x400.jpg' class='first_thumb lightbox ' data-onclick='1' title='1818011_1818012_1818013-P_Gruppe_2.tif'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21849 avia-img-lazy-loading-not-21849\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-845x684.jpg\" width=\"845\" height=\"684\"  title='1818011_1818012_1818013-P_Gruppe_2.tif' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-845x684.jpg 845w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15572_1818011_1818012_1818013-P_Gruppe_2-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><div class='big-prev-fake'><img 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https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-1500x1000.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-705x470.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-999x666.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M.jpg 1620w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" data-rel='gallery-1' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-495x400.jpg' class='lightbox ' data-onclick='2' title='1818028-M.tif'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21852 avia-img-lazy-loading-not-21852\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-845x684.jpg\" width=\"845\" height=\"684\"  title='1818028-M.tif' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-845x684.jpg 845w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21852 avia-img-lazy-loading-21852\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-495x400.jpg\" title='1818028-M.tif' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/15641_1818028-M-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-1030x687.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-1030x687.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-300x200.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-768x513.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-1536x1025.jpg 1536w, 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https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21855 avia-img-lazy-loading-21855\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-495x400.jpg\" title='p331.14__p331.1419__3400' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p331.14__p331.1419__3400-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-1030x687.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-1030x687.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-300x200.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-768x512.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-1536x1024.jpg 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-1500x1000.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-705x470.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-999x666.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402.jpg 1819w\" data-sizes=\"(max-width: 1030px) 100vw, 1030px\" data-rel='gallery-1' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-495x400.jpg' class='lightbox ' data-onclick='4' title='p762.90__p762.905__1402'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21858 avia-img-lazy-loading-not-21858\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-845x684.jpg\" width=\"845\" height=\"684\"  title='p762.90__p762.905__1402' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-845x684.jpg 845w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-495x400.jpg 495w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21858 avia-img-lazy-loading-21858\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-495x400.jpg\" title='p762.90__p762.905__1402' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p762.90__p762.905__1402-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1knpe27-522858dc28804c30762206829574a6ce\">\n#top .hr.hr-invisible.av-1knpe27-522858dc28804c30762206829574a6ce{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-1knpe27-522858dc28804c30762206829574a6ce hr-invisible  avia-builder-el-17  el_after_av_gallery  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfcknbbm-95489ba77e0211b5523a80a2972845ea '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4>Protection and sustainability &#8211; a double benefit<\/h4>\n<\/div><\/section>\n<section  class='av_textblock_section av-mfcko93w-9939f94af10edc62dc65dbe6b0b0fba9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">An increasingly visible trend is the orientation towards <strong>eco-friendly products<\/strong>.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Almost two thirds of customers prefer sustainable promotional items.<\/span><\/span> <\/span><\/p>\n<p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">By choosing a waterproof backpack made from recycled materials or a cape with eco treatment, the company conveys both care for <strong>utility<\/strong> and <strong>responsibility<\/strong> towards the environment.<\/span><\/span> <\/span><\/p>\n<p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Thus, the product becomes an <strong>ambassador of the brand<\/strong> in everyday life.<\/span><\/span><\/span><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcnc1a8-80145fc100af318d5740bfb5f00778ae\">\n#top .avia-gallery.av-mfcnc1a8-80145fc100af318d5740bfb5f00778ae .avia-gallery-thumb 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https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.28__p706.2815__5405-845x684.jpg 845w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21884 avia-img-lazy-loading-21884\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.28__p706.2815__5405-495x400.jpg\" title='p706.28__p706.2815__5405' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.28__p706.2815__5405-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.28__p706.2815__5405-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-687x1030.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-687x1030.jpg 687w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-200x300.jpg 200w, 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width=\"495\" height=\"400\"  title='p706.27__p706.2701__1401' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-845x684.jpg 845w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21881 avia-img-lazy-loading-21881\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-495x400.jpg\" title='p706.27__p706.2701__1401' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-495x400.jpg 495w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p706.27__p706.2701__1401-845x684.jpg 845w\" sizes=\"auto, (max-width: 495px) 100vw, 495px\" \/><\/div><\/a><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-48wkun-8a9a21d2ed1e5967d7dd98aff6701c7c\">\n#top .hr.hr-invisible.av-48wkun-8a9a21d2ed1e5967d7dd98aff6701c7c{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-48wkun-8a9a21d2ed1e5967d7dd98aff6701c7c hr-invisible  avia-builder-el-21  el_after_av_gallery  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfclbg43-74fe5591a15f63d06424fadc8c9b9aae '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Creative campaign ideas<\/span><\/span><\/span><\/h4>\n<\/div><\/section>\n<section  class='av_textblock_section av-mfclcpvr-aab5c9af293722c7e092902309576ac7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li data-start=\"2491\" data-end=\"2657\">\n<p data-start=\"2493\" data-end=\"2657\"><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Rainy Day Rescue &#8211; distribution of waterproof backpacks on rainy days, with a brand message and QR code to the recruitment platform or organizational culture.<\/span><\/span> <\/span><\/p>\n<\/li>\n<li data-start=\"2491\" data-end=\"2657\">\n<p data-start=\"2493\" data-end=\"2657\"><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Weatherproof Welcome Kit &#8211; for new employees, a kit with a thermos, poncho and waterproof bag.<\/span><\/span> <\/span><\/p>\n<\/li>\n<li data-start=\"2491\" data-end=\"2657\">\n<p data-start=\"2493\" data-end=\"2657\"><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Outdoor events &#8211; promotional gifts designed especially for festivals, team buildings or outdoor conferences.<\/span><\/span><\/span><\/p>\n<\/li>\n<\/ul>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcnmz07-418cd3d6d3389ab25ecda84a50efd2fb\">\n#top .avia-gallery.av-mfcnmz07-418cd3d6d3389ab25ecda84a50efd2fb .avia-gallery-thumb a{\nwidth:14.2857%;\n}\n<\/style>\n<div  class='avia-gallery av-mfcnmz07-418cd3d6d3389ab25ecda84a50efd2fb avia_animate_when_visible  avia-builder-el-24  el_after_av_textblock  el_before_av_textblock  avia_lazyload avia-gallery-animate avia-gallery-3'  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><meta itemprop=\"contentURL\" content=\"https:\/\/www.lexonn.ro\/en\/waterproof-promotional-items-real-protection-or-not\/\"><div class='avia-gallery-thumb'><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-180x180.jpg 180w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" data-rel='gallery-3' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-495x400.jpg' class='first_thumb lightbox ' data-onclick='1' title='s01618-model'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21898 avia-img-lazy-loading-not-21898\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model.jpg\" width=\"700\" height=\"700\"  title='s01618-model' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-180x180.jpg 180w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21898 avia-img-lazy-loading-21898\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s01618-model-495x400.jpg\" title='s01618-model' alt='' \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model-180x180.jpg 180w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" 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height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s46802-model-495x400.jpg\" title='s46802-model' alt='' \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support.png\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support.png 606w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support-282x300.png 282w\" data-sizes=\"(max-width: 606px) 100vw, 606px\" data-rel='gallery-3' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support-495x400.png' class='lightbox ' data-onclick='3' title='waterproof phone support'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21901 avia-img-lazy-loading-not-21901\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support.png\" width=\"606\" height=\"644\"  title='waterproof phone support' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support.png 606w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support-282x300.png 282w\" sizes=\"(max-width: 606px) 100vw, 606px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21901 avia-img-lazy-loading-21901\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/waterproof-phone-support-495x400.png\" title='waterproof phone support' alt='' \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-180x180.jpg 180w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" data-rel='gallery-3' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-495x400.jpg' class='lightbox ' data-onclick='4' title='mo2748-03-print'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21910 avia-img-lazy-loading-not-21910\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print.jpg\" width=\"700\" height=\"700\"  title='mo2748-03-print' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-180x180.jpg 180w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21910 avia-img-lazy-loading-21910\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2748-03-print-495x400.jpg\" title='mo2748-03-print' alt='' \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-180x180.jpg 180w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" data-rel='gallery-3' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-495x400.jpg' class='lightbox ' data-onclick='5' title='mo2754-03-print'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21907 avia-img-lazy-loading-not-21907\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print.jpg\" width=\"700\" height=\"700\"  title='mo2754-03-print' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-180x180.jpg 180w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21907 avia-img-lazy-loading-21907\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2754-03-print-495x400.jpg\" title='mo2754-03-print' alt='' \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-180x180.jpg 180w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" data-rel='gallery-3' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-495x400.jpg' class='lightbox ' data-onclick='6' title='mo2699-98'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21904 avia-img-lazy-loading-not-21904\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98.jpg\" width=\"700\" height=\"700\"  title='mo2699-98' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-180x180.jpg 180w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21904 avia-img-lazy-loading-21904\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/mo2699-98-495x400.jpg\" title='mo2699-98' alt='' \/><\/div><\/a><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model.jpg\" data-srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-180x180.jpg 180w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" data-rel='gallery-3' data-prev-img='https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-495x400.jpg' class='lightbox ' data-onclick='7' title='s32000-model'  itemprop=\"thumbnailUrl\"  ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-21892 avia-img-lazy-loading-not-21892\"   src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model.jpg\" width=\"700\" height=\"700\"  title='s32000-model' alt='' srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model.jpg 700w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-180x180.jpg 180w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><div class='big-prev-fake'><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-21892 avia-img-lazy-loading-21892\"  width=\"495\" height=\"400\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/s32000-model-495x400.jpg\" title='s32000-model' alt='' \/><\/div><\/a><\/div><\/div>\n<section  class='av_textblock_section av-mfcleku4-152a721082d5275ebdff193ddd919db2 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Water resistance is<strong> a real advantage<\/strong>, but only <strong>if it is communicated correctly<\/strong>.<\/span><\/span> <\/span><\/p>\n<p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">The choice between waterproof, water resistant and water repellent should be made transparently, with clear specifications.<\/span><\/span> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Ultimately, a promotional product that combines <strong>utility<\/strong>, <strong>quality<\/strong> and, ideally, <strong>sustainability<\/strong>, has the best chance of being kept, used and creating positive brand memories.<\/span><\/span><\/span><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcnd577-e9435c72390e546203be7957d716eee0\">\n.avia-image-container.av-mfcnd577-e9435c72390e546203be7957d716eee0 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-mfcnd577-e9435c72390e546203be7957d716eee0 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-mfcnd577-e9435c72390e546203be7957d716eee0 av-styling- avia-align-center  avia-builder-el-26  el_after_av_textblock  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21888 avia-img-lazy-loading-not-21888 avia_image ' src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-300x300.jpg\" alt='' title='p329.32__p329.321__1011'  height=\"300\" width=\"300\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-300x300.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-1030x1030.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-150x150.jpg 150w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-768x768.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-1536x1536.jpg 1536w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-36x36.jpg 36w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-180x180.jpg 180w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-1500x1500.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-705x705.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1-999x999.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/p329.32__p329.321__1011-1.jpg 1819w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mfcltbap-84efbc9a2611462840acc0a6763c385c\">\n#top .hr.av-mfcltbap-84efbc9a2611462840acc0a6763c385c{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.hr.av-mfcltbap-84efbc9a2611462840acc0a6763c385c .hr-inner{\nwidth:50px;\nmax-width:45%;\n}\n<\/style>\n<div  class='hr av-mfcltbap-84efbc9a2611462840acc0a6763c385c hr-custom  avia-builder-el-27  el_after_av_image  el_before_av_textblock  hr-center hr-icon-yes'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><span class='av-seperator-icon' aria-hidden='true' data-av_icon='\ue84e' data-av_iconfont='entypo-fontello'><\/span><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-mfclirv9-28a56feb7bc3be608c659743a5187c4f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><span class=\"HwtZe\" lang=\"en\"><strong><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">New to this site?<\/span><\/span><\/strong> <span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">Explore our resources and see how you can choose the right promotional products for your company.<\/span><\/span><\/span><\/p>\n<p><span class=\"HwtZe\" lang=\"en\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\"><strong>Constant readers<\/strong>: take this article as a reminder that details matter and apply them to your next campaign.<\/span><\/span><\/span><\/p>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":21840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[159],"tags":[],"class_list":["post-21914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Waterproof promotional items - real protection or not? | Lexonn<\/title>\n<meta name=\"description\" content=\"Learn the difference between waterproof, water resistant and water repellent and how to correctly choose promotional products that inspire confidence.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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