{"id":9683,"date":"2017-04-03T18:27:39","date_gmt":"2017-04-03T15:27:39","guid":{"rendered":"https:\/\/www.lexonn.ro\/pr-forum-2017-and-the-launch-of-the-new-model-prodir-ds6\/"},"modified":"2024-11-07T18:02:51","modified_gmt":"2024-11-07T15:02:51","slug":"pr-forum-2017-and-the-launch-of-the-new-model-prodir-ds6","status":"publish","type":"post","link":"https:\/\/www.lexonn.ro\/en\/pr-forum-2017-and-the-launch-of-the-new-model-prodir-ds6\/","title":{"rendered":"PR Forum 2017 and the launch of the new model Prodir DS6"},"content":{"rendered":"<p>&nbsp;<\/p>\n<h2>Lexonn and Prodir at PR Forum 2017<\/h2>\n<p>At the 11th edition of PR Forum \u2013 event organized in Bucharest by Evensys and held at JW Marriott Grand Hotel \u2013 we had the pleasant opportunity to launch one of the newest models of the Swiss writing instruments manufacturer Prodir: DS6.<\/p>\n<p>In this era of science and digital, the communication in writing implies style and personality. Prodir, through its original and internationally awarded writing instruments, converts a brand story to a tangible reality.<\/p>\n<div style=\"width: 640px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-9683-1\" width=\"640\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/The-new-DS6.-2.mp4?_=1\" \/><a href=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/The-new-DS6.-2.mp4\">https:\/\/www.lexonn.ro\/wp-content\/uploads\/The-new-DS6.-2.mp4<\/a><\/video><\/div>\n<p style=\"text-align: justify;\">PR Forum <span id=\"result_box\" class=\"\" lang=\"en\"><span class=\"\">has brought together, as always, important names in the field of communication both on the stage as speakers and among the participants &#8211; representatives of multinational companies&#8217; communication departments and advertising agencies.<\/span> <span class=\"\">The debates between the PR specialists focused mainly on the changes that the communications industry and its development trends are going through.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9676\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-4-999x749-1.jpg\" alt=\"\" width=\"999\" height=\"749\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-4-999x749-1.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-4-999x749-1-300x225.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-4-999x749-1-768x576.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-4-999x749-1-705x529.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-4-999x749-1-450x337.jpg 450w\" sizes=\"auto, (max-width: 999px) 100vw, 999px\" \/><\/p>\n<p>We have gladly offered to the participants, in our Forum booth, the opportunity to check on their own the premium quality of the Prodir pens. Samples from the entire collection, from both DS and QS range, have been tried, touched, admired. The most appreciated were the <em>Soft Touch<\/em> surface pens, a surface with a silky texture who offers a special writing experience to their users.<\/p>\n<p>&nbsp;<\/p>\n<h2>Prodir pens online configurator<\/h2>\n<p>Prodir booth attraction point was the live presentation of the Prodir pens online configurator, when everybody interested have customized the new model Prodir DS6 using their brand main colours.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9678\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-749x999-1.jpg\" alt=\"\" width=\"749\" height=\"999\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-749x999-1.jpg 749w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-749x999-1-225x300.jpg 225w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-749x999-1-529x705.jpg 529w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-749x999-1-450x600.jpg 450w\" sizes=\"auto, (max-width: 749px) 100vw, 749px\" \/><\/p>\n<p>The configurator allows choosing the colour for each component, as well as the visualization of a layout with logo branding. The novelty for the DS6 consist in possibility of choosing the personalization printing area on the body on the desired position (near the clip, medium or lower position towards the cone), besides the usual clip printing.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9680\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1.jpg\" alt=\"\" width=\"1348\" height=\"573\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1.jpg 1348w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1-300x128.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1-768x326.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1-1030x438.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1-705x300.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1-999x425.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/config-DS6-1-450x191.jpg 450w\" sizes=\"auto, (max-width: 1348px) 100vw, 1348px\" \/><\/p>\n<p>You can check the Prodir online configurator <strong><a href=\"https:\/\/www.lexonn.ro\/design-your-own-pen\/\" target=\"_blank\" rel=\"noopener noreferrer\">here<\/a><\/strong> and you can ask us for samples of the model you consider most representative fpr your company.<\/p>\n<h2>Prodir pens &#8211; premium writing instruments for premium brands<\/h2>\n<p>the Swiss company develops and customize pens who write well and communicate efficiently &#8211; about your brand vision, about your values and everything that differentiate you from the others.<\/p>\n<p>Lexonn offers you free guidance in using the Prodir configurator and for choosing the most suitable personalization of the writing instrument for your marketing campaign.<\/p>\n<p>We will help you to insert <em>your<\/em><em> story <\/em>in the creation of the pens who will become your premium ambassador<\/p>\n<p><strong>Prodir booth photo gallery from PR Forum 2017 &#8211; 11th edition<\/strong><\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-9683 gallery-columns-3 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-226x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-226x300.jpg 226w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-768x1019.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-777x1030.jpg 777w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-1131x1500.jpg 1131w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-532x705.jpg 532w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-753x999.jpg 753w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1-450x597.jpg 450w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-1.jpg 1544w\" sizes=\"auto, (max-width: 226px) 100vw, 226px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-225x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-225x300.jpg 225w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-768x1024.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-773x1030.jpg 773w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-1125x1500.jpg 1125w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-529x705.jpg 529w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-749x999.jpg 749w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7-450x600.jpg 450w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-7.jpg 1836w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-300x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-300x225.jpg 300w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-768x576.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-1030x773.jpg 1030w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-1500x1125.jpg 1500w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-705x529.jpg 705w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-999x749.jpg 999w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-6-450x338.jpg 450w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-225x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-225x300.jpg 225w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-768x1024.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-773x1030.jpg 773w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-1125x1500.jpg 1125w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-529x705.jpg 529w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-749x999.jpg 749w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5-450x600.jpg 450w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-5.jpg 1836w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-225x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-225x300.jpg 225w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-768x1024.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-773x1030.jpg 773w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-1125x1500.jpg 1125w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-529x705.jpg 529w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-749x999.jpg 749w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9-450x600.jpg 450w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-9.jpg 1836w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-225x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-225x300.jpg 225w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-768x1024.jpg 768w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-773x1030.jpg 773w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-1125x1500.jpg 1125w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-529x705.jpg 529w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-749x999.jpg 749w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1-450x600.jpg 450w, https:\/\/www.lexonn.ro\/wp-content\/uploads\/PRForum-3-1.jpg 1836w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>\u00a0<\/p>\n<h2>Lexonn si Prodir la PR Forum 2017<\/h2>\n<p>\u00a0<\/p>\n<p>La editia cu numarul 11 a PR Forum \u2013 eveniment organizat de Evensys in Bucuresti la JW Marriott Grand Hotel \u2013 am avut placuta ocazie de a lansa unul dintre noile modele ale producatorului e&#8230;<\/p>\n","protected":false},"author":2,"featured_media":8567,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[171,172],"tags":[267,202,288,169,220],"class_list":["post-9683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","category-hot","tag-multisensorial-marketing","tag-pen-personalizat","tag-pr-forum-en","tag-prodir-en","tag-promotional-fun"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PR Forum 2017 and the launch of the new model Prodir DS6 | Lexonn<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lexonn.ro\/en\/pr-forum-2017-and-the-launch-of-the-new-model-prodir-ds6\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PR Forum 2017 and the launch of the new model Prodir DS6 | Lexonn\" \/>\n<meta property=\"og:description\" content=\"\u00a0Lexonn si Prodir la PR Forum 2017\u00a0La editia cu numarul 11 a PR Forum \u2013 eveniment organizat de Evensys in Bucuresti la JW Marriott Grand Hotel \u2013 am avut placuta ocazie de a lansa unul dintre noile modele ale producatorului e...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lexonn.ro\/en\/pr-forum-2017-and-the-launch-of-the-new-model-prodir-ds6\/\" \/>\n<meta property=\"og:site_name\" content=\"Lexonn\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LexonnPromotionalLab\/yoast\" \/>\n<meta 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