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Giveaways

Low budget promotional products

The term of giveaways has entered the marketing and sales terminology only recently. It defines those customized promotional products of low financial value. This term was maintained easily by its users because of the success in drawing attention to new clients.

In the USA ’70s, big companies realised the importance and benefits of giving small customized products in their marketing campaigns. The promotional products market expanded, turning out to be a very efficient way for promotion for any company’s industry and brand.

Giveaway mug

DO YOU NEED LOW BUDGET PROMOTIONAL PRODUCTS FOR YOUR BUSINESS?
ASK FOR A QUOTE AND WE’LL HELP YOU OUT WITH PRICES AND INFORMATION FOR THE MOST SUITABLE SOLUTION.

GIVEAWAYS – WHEN, TO WHOM AND WHEN DO WE GIVE THEM

One of the solutions for a constant and ongoing brand promotion that will consolidate brand loyalty is the action of giving small customized products. These are small promotional products with high visibility and impact and low cost.

We’ll analyze the best moments to give away small products, to whom and what kind of products classify as the giveaway category.

The right moments for a give away:

  • trade fairs, recruiting fairs
  • as a prize for social media contests
  • conferences and seminars
  • at festivals or sports events
  • while promoting a new product or service to your new and current clients
Branded bottles

WHO ARE THE RECIPIENTS OF LOW BUDGET PROMOTIONAL PRODUCTS?

Usually, the recipients of giveaways are the company’s clients. The main goal is to acquire new clients and to promote the brand.
Social media contest based on „like-share-comment” strategy has better results when many low budget prizes are in stake. The number of participants increases if the chances are bigger to win a free prize. The same works for festivals, where brands try to raise their number of fans.

By sponsoring festivals and sports events, companies can give useful branded products. The attendants will remember with joy the event and the company that gave them a much needed branded product.

In the case of new product launches, companies use to organize contests with personalized prizes or to include a small customized product as a gift along with the new product.

WHAT OBJECTS CAN WE GIVE

We are talking about giveaways, therefore about low budget small promotional products. This budget is usually lower than 5 euro/piece. In some cases, where a custom product is needed, the budget can go up to 10 euro/piece. The lower the budget per product (including branding with a logo), the higher the quantity that the company can purchase.

A bigger quantity will result in more clients and potential clients receiving the products. Brand awareness and visibility will rise, marking the success of the marketing campaign.

Of course, price shouldn’t be the only factor taken into consideration. This is one of the many selection criteria. Like any marketing campaign, we recommend to choose products that are fit for your project, that will be useful for end users, and that can be linked easily with the brand.

cheap custom corporate gifts

LOW BUDGET PROMOTIONAL PRODUCTS EXAMPLES:

  • pens
  • mugs
  • notebooks
  • t-shirts
  • flashlights
  • car chargers
  • water bottles
  • cardboard or plastic cups
  • textile bags
  • spinners
  • mint candy tin packs
  • drawstring backpacks
  • various kitchen tools
  • keychains
  • raincoats
  • caps
  • visors
  • luminescent bracelets
  • fans
  • phone covers
  • lanyards
  • bookmarks
  • beach products: games, balls, inflatable pillows, frisbees
  • low capacity power banks
  • travel mugs

The list remains open and, depending on the producer, adjustable with the newly released products on the market. To make a better decision around your marketing campaign, take advantage of our free consultations with Lexonn experts.

DO YOU NEED LOW BUDGET PROMOTIONAL PRODUCTS FOR YOUR BUSINESS?
ASK FOR A QUOTE AND WE’LL HELP YOU OUT WITH PRICES AND INFORMATION FOR THE MOST SUITABLE SOLUTION.