One of the latest trends in branded textile is to give your clients or employees branded hoodies.
This trend took off when Millenials and Gen Z became consumers themselves. Being already a basic element in sport outfit, the hoodie (or sweatshirt), became an important product for promotional textile manufacturers.
WHAT IS A HOODIE?
The origin of this word is really interesting. It first appeared in the Arctic, in the inuits (eskimos) language, from the word anoraq describing a sweatshirt with a hood, without a frontal oppenning, made out of thick fabric or fur.
Later added into English and French language as anorak, it would refer to hooded jackets with long or short zipper, made from various fabrics.