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Branded shirts

We see imprinted shirts mostly in the corporate environment. They are part of the workwear used by employees or used in the business attire. They are usually one colour shirts, with a logo embroidered on the collar, chest pocket, cuffs or on the back.

Customizing a shirt for your employees creates a powerful, elegant and professional perception regardless of your brand.

Any business can display themselves in front of clients with employees wearing custom shirts. In HORECA, besides workwear, the branded shirt can be used in multiple job positions. The same applies in transport, security or in the medical field.

 Custom cotton shirts, peach color

DO YOU NEED BRANDED SHIRTS FOR YOUR BUSINESS?
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Another large category of potential users of this promotional custom product are students. An educational institution can raise the attachment level of its pupils by giving them personalized shirt with the school emblem, sharing with them the joy of being part of a prestigious school.

School uniforms are a distinctive category of personalized textile products. We invite you to read our blog article on school uniforms. You will learn about the variety of clothes that can be customized for an educational institution.
For relaxing activities or travel, you can give casual, personalized shirts.

Light fabrics with a small printed logo and with an informal cut, they are the favorite for most of the brands.

HOW TO CHOOSE A PROPER BRANDED SHIRTS?

In order to choose a suitable shirt for your marketing campaign, you need to investigate several aspects. The colour, the fabric, the cut, the sleeves, the types of cuffs and collar, the pockets – all of them influence your decision.

Color.

The most used colors for branded shirts are white, blue and navy. You could stand out by creating custom shirts with the color of your logo or in a complementary color.

Fabric

Branded shirts contain soft touch and wash-resistant fabrics. For customization, cotton shirts are the usual choice. For a longer product life and easy care, you can use mixed fabrics, 85% cotton and 15% polyester.

Non-iron shirts are also a popular option.

This fabric does not need ironing, combining the qualities of cotton with those provided by its special treatment.

Fabric`s thickness is also important, brushed cotton with a smooth look is adequately solid for the cold season’s shirts.

ELEMENTS OF A BRANDED SHIRT:

The cut

You can choose a casual cut or a slim-fit one for both men and women. There are also super slim-fit cuts or exceptional cuts for tall people wearing special sizes. In order to pick the best shirts it’s important to know the sizes of the people that will wear them.

The sleeves

The branded shirts` sleeves are selected based on the type of event or seasonality.

If you are creating an event where you will offer branded shirts, you should consider short sleeves shirts for the summer and long sleeves for the winter.

If we are talking about employees workwear, the company can create one set for each type of sleeve. Also consider the location and the activity performed by employees. In rooms with air-conditioning and temperature control, employees can wear long sleeves even in the summer. In other industries, it may be more suitable to wear short sleeves shirts.

Cuffs

With or without buttons, the cuffs should be closed wearing long sleeve shirts. The ones with short sleeves can have plain or colored cuffs, especially casual shirts.

Collars

There are multiple types of collars. The collar can be English type, Italian type, with buttons, round and so on. The collar can be the same colour as the shirt. Even for a business shirt, it can also have a different color.

Pockets

Here the choices are a little easier. The shirt can be with or without one or two pockets on its chest. On casual shirts we can also find pockets on the sleeves, allowing different personalization possibilities.

BRANDED SHIRTS – CUSTOMIZATION TYPES

Customization methods for branded shirts are the standard textile personalization methods. These are the most used:

Embroidery:

Embroidery creates resistant, elegant customization. It is obtained using a special embroidery software on cotton or mixed shirts. High-performance machines will generate high-quality images with intense colors. This customization does not fade after multiple washing cycles, and the shirt won’t be shredding in the embroidered area.

Embroidered labels:

Also known as patches, embroidered labels are pieces of fabric decorated with the logo or a small text. These are sewed using the designated area (chest, pocket, on the back).

Direct serigraphy and transfer serigraphy:

A printing technique used for logos with many colors. Useful for large quantities of shirts.

DO YOU NEED BRANDED SHIRTS FOR YOUR BUSINESS?
ASK FOR A QUOTE AND WE’LL HELP YOU OUT WITH PRICES AND INFORMATION FOR THE MOST SUITABLE SOLUTION.