PR Forum

PR Forum 2017 and the launch of the new model Prodir DS6


Lexonn and Prodir at PR Forum 2017

At the 11th edition of PR Forum – event organized in Bucharest by Evensys and held at JW Marriott Grand Hotel – we had the pleasant opportunity to launch one of the newest models of the Swiss writing instruments manufacturer Prodir: DS6.

In this era of science and digital, the communication in writing implies style and personality. Prodir, through its original and internationally awarded writing instruments, converts a brand story to a tangible reality.

PR Forum has brought together, as always, important names in the field of communication both on the stage as speakers and among the participants – representatives of multinational companies’ communication departments and advertising agencies. The debates between the PR specialists focused mainly on the changes that the communications industry and its development trends are going through.

We have gladly offered to the participants, in our Forum booth, the opportunity to check on their own the premium quality of the Prodir pens. Samples from the entire collection, from both DS and QS range, have been tried, touched, admired. The most appreciated were the Soft Touch surface pens, a surface with a silky texture who offers a special writing experience to their users.


Prodir pens online configurator

Prodir booth attraction point was the live presentation of the Prodir pens online configurator, when everybody interested have customized the new model Prodir DS6 using their brand main colours.

The configurator allows choosing the colour for each component, as well as the visualization of a layout with logo branding. The novelty for the DS6 consist in possibility of choosing the personalization printing area on the body on the desired position (near the clip, medium or lower position towards the cone), besides the usual clip printing.

You can check the Prodir online configurator here and you can ask us for samples of the model you consider most representative fpr your company.

Prodir pens – premium writing instruments for premium brands

the Swiss company develops and customize pens who write well and communicate efficiently – about your brand vision, about your values and everything that differentiate you from the others.

Lexonn offers you free guidance in using the Prodir configurator and for choosing the most suitable personalization of the writing instrument for your marketing campaign.

We will help you to insert your story in the creation of the pens who will become your premium ambassador

Prodir booth photo gallery from PR Forum 2017 – 11th edition