Textile promotional bag

Textile promotional bag – trends for 2018

sacosa promotionala

 

Textile promotional bag has always been in the top mos appreciated customizable objects. It`s recognition came from a multitude of positive features:

=> relatively low cost

=> utility

=> many designs, materials, colours

=> many opportunities of customizations with a logo / message / image

=> ideal for green marketing campaigns

 

 

Personalizing and offering as giveaway a natural fiber bag will continue to be a trend in 2018, sustained by the Romanian legislation stipulating an interdiction for import and commercialization of thin (under 50 microns) and very thin (under 15 microns) plastic bags with handle, starting from 1st of July this year.

It is a good time for companies wishing to re-affirm their environmental footprint principles and to include marketing in sustainability policy. By customizing a textile bag with their own logo or with a promotional message, they can help educate the public about ways to reduce pollution.

 

sacosa personalizata

 

1. Textile bag designs

You can choose from a wide assortment of designs, with different shapes and volumes: classical shopping bags, gift bags, special container bags etc.

 

2. Fabric types

The fabric type is important on the matter of reducing pollution. For companies that want to avoid using plastic bags (even biodegradable ones), it is advisable to choose natural cotton bags: plain cotton, cotton canvas, jute or any combinations of natural fiber fabrics.

 

 

3. Handles, accesories and closure types

Depending on their purpose, bag`s handles can be short, medium or long (for carrying on the shoulder). You can choose a combination of two types of handles, for a more versatile promotional object.

Bags can have a large, unfastened opening, as the classic ones, of thin cotton or the rigid jute bags, or they can have a zip closure or a fastening with decorative buttons for an elegant design.

Addition of an interior or exterior pocket is always useful. Some bags can be accessorized with wood or bamboo handles, especially the ones made of jute.

 

 

4. Ecological certification

Sustainable marketing campaigns will be endorsed by the promotional objects made of certified materials. The presence of any label like the ones below is a warrant of the quality of these materials.

 

 

5. Personalization

The potential customization depends on the chosen fabric. Textile bags can be screen printed, embroidered, or can have attached printed or embroidered labels. Here are a few examples of customized bags:

 

 

 

If you have decided to take advantage of this opportunity and you wish to include a personalized promotional textile bag in your promotional portfolio, all you have to do is to choose the design, the fabric, the colour and the accessories and your marketing campaign is good to go!

Contact us for a customized offer

 

uniforme scolare personalizate

Personalized school uniforms: kids can be proud of their school!

Having personalized school uniforms is today the schools` choice. But you don`t have to be worried about having uniforms. Kids can wear beautiful, cheerful clothes, fit for their age, and schools can create a real brand whose logo can be proudly worn on any piece of clothing.

From classics t-shirts and white shirts to colourful jerseys, sweaters, jackets, sportswear, or even autumn and winter jackets, clothing pieces transformed into school uniforms can be customized by printing or embroidering the school`s logo.

Don`t forget that special clothing for art classes or the one for practical activities carried out within the school can be also personalized.

Look through our suggestions below and if you are an educational institution wanting to induce to its students the sense of school community, you ob=nly have to decide which is the best solution for you as school uniforms.

 

1. T-shirts or polo shirts, white or in the school`s colours

 

 

 

 

2. Elegant jerseys with V-neckline, with or without buttons

 

 

3. Sports equipment: t-shirts, pants, shorts

 

 

4. Long sleeve shirts and sweaters with / without zipper

 

 

 

5. Clothing for special activities

 

6. Autumn / winter bodywarmers and jackets

 

7. School team: parents beside their kids

Parents’ involving in children’s activities is very important for the community created around the school. The range of customized clothing with the school logo can also include them:

 

imbracaminte scolara personalizata - haine parinti

 

 

Promotional custom-made sunglasses for a glamorous summer



Do you know what kind of sunglasses are in trend this summer? The custom-made sunglasses your company offers in the marketing campaign.

In just a few steps, you can configure a truly unique pair of sunglasses, fitted to your clients` style and able to reveal the core of the promotional campaign.

1. Choose a model

For children or for grown-ups, the products range is generous and diverse. Decide the most representative model for your brand this summer.

 

 

 

 

2. Colour the frames

 

You may choose to customize the frames in your favourite main colour, ore to use a combination up to four colours.

 

3. Choose the finish

 

You can go on a classic, polished or matte finish, or you can be bold by choosing a fluorescent, transparent or metallic version. The fluorescent option is available only for white frames, and the metallic finish – only for a few selected colours.

 

 

 

 

4. What kind of lenses are most suitable?

 

All the lenses have UV400 sun protection, you only have to decide the appropriate model:

  • coloured: light blue, green, red, pink, yellow, black
  • transparent
  • polarized
  • gradient lenses
  • anti-reflex lenses: silver, gold, purple-blue, blue-green, rainbow

 

5. Customize your sunglasses with your brand logo

As a promotional gift, these sunglasses can be personalized with your brand`s logo, either on the outside or the inside.

 

 

These sunglasses ar entirely custom-made: you can choose the shape, colours, finish and lenses most suitable for your brand and the surprise is guaranteed!

 

 

 

 

 

In trend: Fidget Toys | Antistress promotional products [2]

 

In our previous article about anti-stress promotions we were talking about the Fidget Spinner as the toy of 2017. Today we present other promotional toys designed to relax and banish daily stress.

 

Fidget Cube

In an increasing trend in terms of attractiveness, the cube of only 3 cm has conquered open-offices and meeting rooms with its multiple possibilities of twisting/pressing/rotating, etc.</p style=”text-align: justify;”> p>

 

 

Colorful and with the possibility of personalization with the company logo, Fidget Cube is a very suitable promotional option to create a moment of relaxation in the business environment.

Request an offer for this product< /em>

 

The Rubik’s Cube

Known and loved by entire generations, the Rubik’s cube has been successfully adapted by the promotional industry. From the classic version of the 3×3 cube to the incorporation of objects (memo clip, magnetic marker, pencil holder, flashlight, keychain or power bank), Rubik’s products are experts in communication, captivating and intelligent. Their customization depends only on your imagination!

 

Request an offer for this product< /em>

 

3D Puzzle Art

The attractive color palette of geometric shapes induces a pleasant state of relaxation. A welcome gift for the corporate environment, to which it adds a happy and creative note.

Request an offer for this product< /em>

 

Tangle

In the family of anti-stress promotions, a special place is occupied by Tangle – an attractive toy for both children and adults. Easily customizable through pad printing, you can use this object specially designed for relaxation in your campaigns that include the multisensory marketing technique.

 

 

Request an offer for this product< /em>

 

Anti-stress toys

Already known for a long time in the world of promotional gifts, anti-stress toys are available in the most varied shapes and colors, with the possibility of personalization with a logo or – depending on the surface – even with the message your company.

 

 

Request an offer for this product< /em>

fidget spinner - spinning on hand

In trend: Fidget Toys | Fidget Spinner – 2017 toy of the year [1]



In December 2016, Forbes magazine published a story in which the Fidget Spinner was declared ”the must-have office toy for 2017”. The toy raised a real attention wave globally since the begining of the year and it is sold now in many other shapes and designs besides the classical, trilobated one.

How this all started?

Fidget Spinner – with a slightly different design comparing to the trending one today – has been created in the nineties in USA by Catherine Hettinger. After obtaining the patent, she tried to collaborate with a big US toy company which unfortunately rejected her ideea as unprofitable. Her patent expired in 2005. The idea of a spinning toy reemerged in 2014 when, according to his own statement, Scott McCoskery invented Torqbar, a spinner which kept his nervous fingers stand still during the business meetings. In 2016, along with a friend, he filled a provisional patent application. The toy popularity increased mainly because of it was simple and easy-to-use, also because of the relaxing and stress relieving benefits (without being backed up by specialty studies, though) and the increasing numbers of materials and shapes and how-to-use web tutorials.

Fidget Spinner customized with your brand logo

Brands can easily benefit from this trend and include in their marketing campaigns – dedicated either to kids or adults – personalized spinners with the company`s logo. Spinners can be toys for the kids and anti-stress objects for the adults in the workplace. Spinners can be customized using pad printing or doming. Certain materials can be full colour personalized, adding a surprising touch to the toy as a promotional product. They can be coloured in metallic colours or they can be customized on all their lobes if the shape allows it.

Spinners – Promotional objects for multisensory marketing

From the classical trilobated model to the models with 2-4 or more lobes, up to the most surprising  designs, Fidget Spinner became the kids favourite in just half year. And more, the adults themselves became addicted to the apparently relaxing feel that spinners use seemed to offer.

Some models are boldly inspired from successful movies or TV series:

You can find now fluorescent models, steampunk, with incorporated LED system or bluetooth speaker, proving that the Fidget Spinner – initially just a simple anti-stress toy – has already become a star gadget!

Multifunctional spinners

Starting with the idea in mind of mixing usefulness with something to play with, and to give to your customers and business partners an innovative version of this trending promotional product, you can use in your projects multifunctional spinners, such as: spinner-marker, spinner-USB hub or the spinner with USB cables, all customizable:

Do you need additional details? Do you wish suggestions regarding the most suitable model for your campaign? Do you have in mind more branding possibilities and you haven`t decided yet which one is the winner? Write us or give us a call and a Lexonn consultant will be at your service for any clarification or suggestion you might need.

HAPPY SPINNING!

Branded power bank – the most appreciated promotional gadget

All you need to know about a branded power bank

No matter the naming – power bank, external battery, power station, portable battery – , this product was always the most appreciated customized promotional gadget. The consumers appetite for technology is visibly elevated and easily understandable in an era of daring changes so rapidly developing in this field.

Brands – not only those IT, software and adjacent businesses related – have been adjusting towards confirming their affinity for modern and high-tech products, even regarding the promotional objects, proving they acknowledge what their clients want in this speeding era of science and technology.

According to a 2016 global study conducted by ASI – Advertising Specialty Institute, 60% of those who receive a powerbank from a company are more inclined towards using the company`s products and 87% would keep that powerbank, considering it a very useful object.

The promotional products industry is keeping up with the technology, so you will find in our offer the most recent models of external batteries, in a wide range of designs and capacities. We have developed a small guide to select the most suitable types for your future marketing campaigns.

How do we choose a powerbank – selection criteria

When we have decided to promote our brand by offering a personalized powerbank, there a a few features which are best to be considered in choosing the fitting model:

  1. Charging type

    – electrical – the most common type, with a wide range of prices, models and sizes. The standard power cord has an USB or micro USB port, allowing laptop powering; for Apple products, if the powerbank doesn`t have a factory fitted power cord, you can buy a 3-in-1 cable which includes the specific Apple charging port, besides the usual ports for tablet and smartphone. – solar powerbank (these ones have, usually, the option of electrical charging type option too) – a tangible statement of supporting environmental protection by the company and even they have smaller charging capacities, they are more attractive especially for the customers using renewable energy.

  2. Capacity

We choose this considering the destination and the event. We have dedicated a special chapter below for the capacity alternatives and what does a certain powerbank power mean.

  • Functionality

    – simple, easy to handle and to store

–  multifunctional: includes other functionalities besides external battery

  • The design

Serious, simple, elegant or provocative, the powerbank`s design will add up to the attractive features appreciated by your customers. We have highlighted further down in the article few ideas concerning the importance of the battery design.

  • Branding method

It is primarily determined based on the material which the powerbank case is made of: metal, ABS, polyester, aluminium, soft touch surface, porous surface, ribbed / embossed. Find more details in the branding chapter.

2500 powerbank

Powerbank capacity – What does mAh mean – Lifespan

As any other accumulator, the powerbank has some specific features: capacity, lifespan, component materials. The component materials are electrochemical that allow the loading and storage of electrical energy: nickel-cadmium (Ni-Cd), nickel metal (Ni-MH), lithium ion or lithium polymer (Li- Li-Po). The capacity of a battery – in our case, powerbank – is measured in mAh (milliamps / hour) and represents the total electrical energy it can store or supply. Capacity ranges from 1000-1200 mAh, charging about 50% of a smartphone battery up to 10,000-15,000 mAh or even 20,000 mAh, with multiple ports for simultaneous power up of multiple devices. The lifespan represent the number of loading / unloading cycles. Manufacturers generally specify between 300 and 500 cycles, their actual number being influenced by how the battery is used: resuming charging after a full download (instead of about 80%), keeping powerbank at higher temperatures or strong moisture, all this reduces the gadget`s lifespan.

What capacity is needed to power up a smartphone or a tablet?

The following graphic representation shows us how many devices can be charged using a 100% loaded powerbank until it`s fully unloaded:

powerbank-power

sursa: https://www.geckoandfly.com/17003/portable-power-pack-charger/

Design – why is it important

Usually, promotional products are ”forgiven” for the lack of spectacular design features, but brands should not be reluctant in choosing a special and attractive design, fully integrated in company`s business perspective. With a simple design, a funny one, a daring or futuristic one, or – why not – a retro image, the powerbank is not just a energy resource, but a creativity messenger. It is very important to choose the most appropriate design for your campaign message.

The size of the gadget is another aspect it should be taking into account: to whom it is addressed, the delivery and distribution being details which require fitted powerbank sizes.

Multifunctional powerbank

There are on the market, for the time being, products as a simple portable battery up to 2-in-1, 3-in-1 gadgets, with multiple incorporated features: electronic travel scale, phone stand, mirror, lamp, radio, speaker etc. One can choose a big capacity powerbank with no other additional functionalities but which can power up multiple devices at once, or one can opt in for satisfying several needs of the future users, by choosing a multifunctional product.

                

powerbank - radio si bluetooth speaker

You can choose the option of the powerbank integrated in other objects` design or setting up sets of gifts by adding some other useful tech products:

Branding

A giveaway main feature is the branding with the company logo. If the surface of the powerbank allows it, it is possible to insert a short powerful message, meaningful to the marketing campaign, or the easily identifiable company`s catchphrase. The advantage of personalizing a powerbank, as well as for any other promotional product, is the progressive public attention and logo noticing from an increasing number of people, with lower cost comparing to other forms of advertising.

We will choose the material of which the powerbank is made of considering its future personalization:

  • aluminium casing – laser engraving branding (embossed, no colors) or pad printing (one or more colours)
  • ABS (plastic) – pad printing, doming (applying epoxy resin on a full colour printing, obtaining a 3D surface with magnifying glass effect), digital printing
  • soft touch surface – pleasant touch, more restrictive for printing but with a special effect for the user – pad printing
  • embossed surfaces, geometrical or ribbed patterns – for this kind of surfaces, counting themselves as a special feature, customization is usually made on the plane areas or on the packaging
  • full colour printing – this type of personalization creates a special effect by rendering a multitude of colours of an image

powerbank - print policromie

A consultant of our company will advise you on the best way to get attention by offering a personalized powerbank, depending on your campaign theme, budget and deadline.

 

Safety in use

A portable battery sold within the European Union has to comply with EU directives on this type of product. Safe Use Certification is written by the manufacturer on the product with the ”CE Marking ” logo.

ce-marking-logo

KEEP IN MIND:

  1. Depending on the capacity, you can power up half of a phone (1000 mAh) up to 6-7 times a phone and 2 times a tablet (18.000-20.000 mAh), in one single cycle of powerbank loading/unloading.
  2. Before the first use, charge the powerbank to full capacity, the batteries are coming out below 50% from the factory.
  3. Never let unused the powerbank loaded on less than 20-30%, any complete unloading of the battery shorts its lifespan.
  4. Lifespan of a powerbank – according to manufacturers – is somewhere between 300 and 500 completed cycles. This means from 1 1/2 years up to 2 1/2 – 3 years depending on manufacturer and if the conditions of use and storage are correctly followed by users.
  5. A powerbank can have other functionalities besides charging. Ask a promotional product consultant about the multifunctional powerbank offer.
  6. A powerbank can be customized in various ways, we can advise you in choosing the most appropriate one, considering the campaign time and budget.
  7. The branded powerbank is the most appreciated promotional gadget!
Pen Duick

Bucharest International Boat Show – Pen Duick clothing and accessories collection



The only indoor nautical exhibition in Romania, the Bucharest International Nautical Saloon, offered to its visitors in 2017 – as usual – the opportunity to meet with companies from the fields of nautical sports and any other business related ones.

Our company, as sole importer of the French collection of personalized clothing and accessories Pen Duick, has participated in the Salon since its first edition, held in 2009. The story of the bold breton seaman Éric Tabarly and the story of the collection that took the name of his sailing ships, along with the outstanding quality of clothing and accessories (handbags, towels, caps, scarves, etc.) turned our customers into real fans of the Pen Duick brand.

This year we welcomed our visitors with the most known and appreciated sofshell, polar and waterproof jackets, Quick Dry technical t-shirts, bodywarmers, work wear, microfiber towels and elegant shirts, also presenting the new Black&Match collection, with black jackets and bodywarmers of various fabrics, on which one can match coloured zippers.

In the Pen Duick booth, our consultants presented to the visitors the new 2017 collection, offered catalogues and answered all the questions regarding the branding possibilities of the Pen Duick products.

 If you have missed the opportunity to talk with us at our booth, contact us, we are happy to give you all the details you need!

 

Our booth from Bucharest International Boat Show 2017:

PR Forum

PR Forum 2017 and the launch of the new model Prodir DS6

 

Lexonn and Prodir at PR Forum 2017

At the 11th edition of PR Forum – event organized in Bucharest by Evensys and held at JW Marriott Grand Hotel – we had the pleasant opportunity to launch one of the newest models of the Swiss writing instruments manufacturer Prodir: DS6.

In this era of science and digital, the communication in writing implies style and personality. Prodir, through its original and internationally awarded writing instruments, converts a brand story to a tangible reality.

PR Forum has brought together, as always, important names in the field of communication both on the stage as speakers and among the participants – representatives of multinational companies’ communication departments and advertising agencies. The debates between the PR specialists focused mainly on the changes that the communications industry and its development trends are going through.

We have gladly offered to the participants, in our Forum booth, the opportunity to check on their own the premium quality of the Prodir pens. Samples from the entire collection, from both DS and QS range, have been tried, touched, admired. The most appreciated were the Soft Touch surface pens, a surface with a silky texture who offers a special writing experience to their users.

 

Prodir pens online configurator

Prodir booth attraction point was the live presentation of the Prodir pens online configurator, when everybody interested have customized the new model Prodir DS6 using their brand main colours.

The configurator allows choosing the colour for each component, as well as the visualization of a layout with logo branding. The novelty for the DS6 consist in possibility of choosing the personalization printing area on the body on the desired position (near the clip, medium or lower position towards the cone), besides the usual clip printing.

You can check the Prodir online configurator here and you can ask us for samples of the model you consider most representative fpr your company.

Prodir pens – premium writing instruments for premium brands

the Swiss company develops and customize pens who write well and communicate efficiently – about your brand vision, about your values and everything that differentiate you from the others.

Lexonn offers you free guidance in using the Prodir configurator and for choosing the most suitable personalization of the writing instrument for your marketing campaign.

We will help you to insert your story in the creation of the pens who will become your premium ambassador

Prodir booth photo gallery from PR Forum 2017 – 11th edition

flower pots miniature sprinkler

Miniature promotional products

 

 

 

Miniature promotional products holds as main advantage the ”wow” effect upon everyone who gets in contact with them. When the miniatures are personalized promotional objects, their purpose to create a deep, emotional connection between the brands and their clients is much more underlined.

 

 

 

The miniature replica of day-to-day objects uncover our playful spirit and enables the attachment that brands are striving to develop in their relationship with customers, no matter their age. Certain marketing campaigns, carefully planned in time, can generate the wishful anticipation of adding new items to a personalized miniature objects collection one can very much enjoy.

 

 

Some objects can preserve their initial purpose, such as speakers, the popcorn machine or the cotton candy machine, others – as the miniature gas pomp powerbank – are simply surprising!

 

Personalization 2.0 comes from Prodir with the new QS00



 

Maybe the most expected model from the new range of Prodir QS pens was QS00.

The reason? The high standard proposed by the Swiss manufacturer on the personalization of a promotional product known as classic: three-dimensional customization of pen`s surface.

The outcome is spectacular and provides unequivocal identity for each brand who choose to be represented by Prodir pens.

 

By inserting in the pen`s surface structure some noticeable brand`s visual identity elements, this model customization become a multi-sensory communication mechanism.

 

In terms of design and haptical recognition, Prodir QS00 model gives us Personalization 2.0. The path is open, the journey has just begun!

 

 

DESIGN YOUR OWN PEN!